LG 50UN343H – 50" 4K UHD Smart Hospitality TV

Product Overview

The LG 50UN343H is a 50-inch 4K UHD smart LED hospitality TV designed for hotel guest rooms, senior living, and commercial meeting spaces that require secure, managed in-room content. It supports LG Pro:Centric Direct for centralized menu and messaging management and Pro:Idiom for protected premium broadcast delivery, making it a practical fixture for property-wide AV standardization. A direct-LED panel and wired RJ45 networking keep installation and integration straightforward for IT and facilities teams. As a commercial-grade hospitality display, it targets managed, long-duty deployment rather than consumer use.

Product Description

The 50UN343H produces a native 3840 x 2160 UHD image at 400 nits with a 5000:1 static contrast ratio and HDR10 and HLG support, delivering clear in-room viewing for entertainment and information screens. Its direct-LED LCD panel offers even backlighting suited to continuous commercial operation. Integrators can connect three HDMI 2.0 inputs, one supporting eARC, to local sources such as set-top boxes and media players, while the RF antenna input with ATSC and Clear QAM tuner handles in-house broadcast distribution. The display accepts RS-232C control through both a 3.5 mm serial input and an RJ11 connector for integration with room-control and property management systems, and a single RJ45 port provides wired network connectivity for this commercial hospitality TV.

Built-in 10 W stereo speakers cover basic room audio, with 3.5 mm analog and TOSLINK optical outputs available for external sound systems. For properties that need a higher-tier display with Pro:Centric Cloud and built-in Wi-Fi, this model pairs with the LG 50UM777H Pro:Centric hospitality TV across mixed-tier room deployments.

Key Features

• 4K UHD Resolution — The native 3840 x 2160 panel reproduces sharp text and detailed imagery for guest information and entertainment content.
• Direct-LED Panel — Direct-LED backlighting provides even brightness and dependable performance for continuous commercial operation.
• Pro:Centric Direct Support — Compatibility with LG Pro:Centric Direct lets property teams manage in-room menus and messaging from a central platform.
• Pro:Idiom Content Protection — Built-in Pro:Idiom decryption secures encrypted premium broadcast content for compliant hospitality distribution.
• HDR10 and HLG — High dynamic range support broadens contrast and color reproduction from compatible sources.
• Triple HDMI 2.0 with eARC — Three HDMI 2.0 inputs, one with eARC, connect local devices and a soundbar without an external switcher.
• Dual RS-232C Control — Both 3.5 mm serial and RJ11 RS-232C inputs allow integration with room automation and AV control systems.
• 5000:1 Static Contrast — A 5000:1 static contrast ratio supports readable, well-defined images in varied room lighting.

Typical Applications

• Conference room — 4K display for presentations and local video sources in mid-size meeting rooms.
• Commercial meeting space — Centrally managed display for shared corporate and hospitality environments.
• Multi-purpose room — Flexible UHD screen for spaces alternating between entertainment, signage, and presentation.
• Training room — Clear 4K reproduction of instructional material with multiple HDMI sources.

Technical Specifications

Frequently Asked Questions

Does the 50UN343H support centralized property management?
Yes. It supports LG Pro:Centric Direct, allowing property teams to manage in-room menus and messaging across displays from a central interface.

Can it be integrated with a room-control or AV control system?
Yes. The display provides RS-232C control through both a 3.5 mm serial input and an RJ11 connector for integration with control and property management systems.

Does this model include built-in Wi-Fi?
No. The 50UN343H connects to the network through a single RJ45 Ethernet port and does not include integrated Wi-Fi, so plan for wired network drops at each location.

Does it protect encrypted premium content?
Yes. Built-in Pro:Idiom decryption supports compliant distribution of encrypted premium broadcast content in hospitality environments.

What warranty and support apply?
This is a commercial LG hospitality product and commercial warranty terms apply. Contact Creation Networks for current LG commercial warranty coverage and extended-term options.